The survey was applied in satellite companies of the fashion, food and service segment in a Shopping Center established in the city of Anápolis-Goiás. The bibliographical revision was structured from classic compendia of the administration, with the objective of recovering the theoretical basis of the conceptualization of Theory X and Y, and the contemporary literature for the understanding of the current scenario of organizational culture. The methodology of the research is exploratory and descriptive, based on bibliography and field research. This empirical research aimed to identify if there is an association between the organizational management model based on McGregor 's X and Y Theory with the construct of the adaptive and non-adaptive culture approach of Kotter and Heskett. Organizational Culture, Motivation, Organizational management Abstract Approach of McGregor's X and Y Theory Associated with the Adaptive or Non-Adaptive Culture Construct of Kotter and Heskettįrancisco Alberto Severo de Almeida, Prof.
0 Comments
Leave a Reply. |